Cauta
Contul meu
0 Wishlist
0 Cosul meu
Vezi detalii cos
Whatsapp

Cartuse Toner

Reseteaza Filtrele

Sortare

Pret crescator Pret descrescator
Toner Original HP Black, nr.203X, pentru Color LaserJet Pro M254|M280|M281, 3.2K, incl.TV 0.8 RON,
Cartuse Toner

Toner Original HP Black, nr.203X, pentru Color LaserJet Pro M254|M280|M281, 3.2K, incl.TV 0.8 RON, "CF540X"

56894 Lei
Adauga in cos
Disponibile: 1
Toner HP, CF230X, 3.5 k, LASERJET PRO M203DN
Cartuse Toner

Toner HP, CF230X, 3.5 k, LASERJET PRO M203DN

56839 Lei
Adauga in cos
Disponibile: 2
Toner HP CF380A, black, 2,4k, HP Laserjet Pro M476NW, HP LaserJetPro MFP M476DN, LaserJet Pro MFP M476DW, Nr.312
Cartuse Toner

Toner HP CF380A, black, 2,4k, HP Laserjet Pro M476NW, HP LaserJetPro MFP M476DN, LaserJet Pro MFP M476DW, Nr.312

55867 Lei
Adauga in cos
Disponibile: 1
Toner HP, CF400X, 2.8 k, LASERJET PRO M252N
Cartuse Toner

Toner HP, CF400X, 2.8 k, LASERJET PRO M252N

55627 Lei
Adauga in cos
Disponibile: 1
Toner HP CF283X, black, 2.2 k, HP LaserJet Pro M201n; Imprimanta HP LaserJet Pro M201dw; HP LaserJet Pro MFP M225dn; HP LaserJet Pro MFP M225dw.
Cartuse Toner

Toner HP CF283X, black, 2.2 k, HP LaserJet Pro M201n; Imprimanta HP LaserJet Pro M201dw; HP LaserJet Pro MFP M225dn; HP LaserJet Pro MFP M225dw.

54674 Lei
Adauga in cos
Disponibile: 6
Toner HP CB436A, black, 2 k, LaserJet P1505
Cartuse Toner

Toner HP CB436A, black, 2 k, LaserJet P1505

53531 Lei
Adauga in cos
Disponibile: 38
Toner HP CF410A black, 2.3 K, Laser Jet M452DN / M452DW / M452NW/M477FDN / M477FDW / M477FNW
Cartuse Toner

Toner HP CF410A black, 2.3 K, Laser Jet M452DN / M452DW / M452NW/M477FDN / M477FDW / M477FNW

52139 Lei
Adauga in cos
Disponibile: 17
Toner HP CF211A, cyan, 1.8 k, Color LaserJet Pro 200 M251N, ColorLaserJet Pro 200 M251NW, Color Laserjet Pro 200 M276N, Color Laserj etPro 200 M276NW, Color Laserjet Pro 200 M351NW
Cartuse Toner

Toner HP CF211A, cyan, 1.8 k, Color LaserJet Pro 200 M251N, ColorLaserJet Pro 200 M251NW, Color Laserjet Pro 200 M276N, Color Laserj etPro 200 M276NW, Color Laserjet Pro 200 M351NW

52139 Lei
Adauga in cos
Disponibile: 1
Toner CAMELLEON Black, W9004MC-CP, compatibil cu HP , 25K, incl.TV 1.2 RON,
Cartuse Toner

Toner CAMELLEON Black, W9004MC-CP, compatibil cu HP , 25K, incl.TV 1.2 RON, "W9004MC-CP"

51359 Lei
Adauga in cos
Disponibile: 8
Toner HP CB541A, cyan, 1.4 k, Color LaserJet CM1312, ColorLaserJet CM1312NFI, Color LaserJet CP1215, Color LaserJet CP1515N, ColorLaserJet CP1518
Cartuse Toner

Toner HP CB541A, cyan, 1.4 k, Color LaserJet CM1312, ColorLaserJet CM1312NFI, Color LaserJet CP1215, Color LaserJet CP1515N, ColorLaserJet CP1518

50003 Lei
Adauga in cos
Disponibile: 6
Toner HP CB542A, yellow, 1.4 k, Color LaserJet CM1312, ColorLaserJet CM1312NFI, Color LaserJet CP1215, Color LaserJet CP1515N, ColorLaserJet CP1518
Cartuse Toner

Toner HP CB542A, yellow, 1.4 k, Color LaserJet CM1312, ColorLaserJet CM1312NFI, Color LaserJet CP1215, Color LaserJet CP1515N, ColorLaserJet CP1518

50003 Lei
Adauga in cos
Disponibile: 4
Toner HP CF213A, magenta, 1.8 k, Color LaserJet Pro 200 M251N,Color LaserJet Pro 200 M251NW, Color Laserjet Pro 200 M276N, ColorLaserjet Pro 200 M276NW, Color Laserjet Pro 200 M351NW
Cartuse Toner

Toner HP CF213A, magenta, 1.8 k, Color LaserJet Pro 200 M251N,Color LaserJet Pro 200 M251NW, Color Laserjet Pro 200 M276N, ColorLaserjet Pro 200 M276NW, Color Laserjet Pro 200 M351NW

49936 Lei
Adauga in cos
Disponibile: 1
Toner Original Samsung Black, M6092S, pentru CLP-770|CLP-775, 7K, incl.TV 0.8 RON,
Cartuse Toner

Toner Original Samsung Black, M6092S, pentru CLP-770|CLP-775, 7K, incl.TV 0.8 RON, "SU216A"

49317 Lei
Adauga in cos
Disponibile: 1
Toner HP, CF403A, 1.5 k, LASERJET PRO M252N
Cartuse Toner

Toner HP, CF403A, 1.5 k, LASERJET PRO M252N

48883 Lei
Adauga in cos
Disponibile: 2
Toner HP CF401A, Cyan, 1.5 k, LASERJET PRO M252N
Cartuse Toner

Toner HP CF401A, Cyan, 1.5 k, LASERJET PRO M252N

48883 Lei
Adauga in cos
Disponibile: 2
Toner HP CE278A, black, 2.1 k, LaserJet Pro P1566, LaserJet ProP1606DN, Laserjet M1536DNF
Cartuse Toner

Toner HP CE278A, black, 2.1 k, LaserJet Pro P1566, LaserJet ProP1606DN, Laserjet M1536DNF

47899 Lei
Adauga in cos
Disponibile: 2
Toner HP CE323A, magenta, 1.5 k, Color LaserJet CM1415FN MFP,Color LaserJet CM1415FNW MFP, Color LaserJet Pro CP1525N, Color LaserJetPro CP1525NW
Cartuse Toner

Toner HP CE323A, magenta, 1.5 k, Color LaserJet CM1415FN MFP,Color LaserJet CM1415FNW MFP, Color LaserJet Pro CP1525N, Color LaserJetPro CP1525NW

47898 Lei
Adauga in cos
Disponibile: 21
Toner HP CB435A, black, 1.5 k, LaserJet P1005, LaserJet P1006
Cartuse Toner

Toner HP CB435A, black, 1.5 k, LaserJet P1005, LaserJet P1006

47674 Lei
Adauga in cos
Disponibile: 24
Toner HP Q2612A, black, 2 k, LaserJet 1010, LaserJet 1012,LaserJet 1015, LaserJet 1018, LaserJet 1020, LaserJet 1022, LaserJet1022N, LaserJet 1022NW, LaserJet 3015, LaserJet 3020, LaserJet 3030,LaserJet 3050, LaserJet 3052, LaserJet 3055, LaserJet M1005,
Cartuse Toner

Toner HP Q2612A, black, 2 k, LaserJet 1010, LaserJet 1012,LaserJet 1015, LaserJet 1018, LaserJet 1020, LaserJet 1022, LaserJet1022N, LaserJet 1022NW, LaserJet 3015, LaserJet 3020, LaserJet 3030,LaserJet 3050, LaserJet 3052, LaserJet 3055, LaserJet M1005,

47606 Lei
Adauga in cos
Disponibile: 2
Toner HP 415A W2030A, black, 2.4k, HP Color LaserJet Pro M454dn, HP Color LaserJet Pro M454dw, HP Color LaserJet Pro MFP M479dw, HP Color LaserJet Pro MFP M479fdn, HP Color LaserJet Pro MFP M479fdw, HP Color LaserJet Pro MFP M479fnw.
Cartuse Toner

Toner HP 415A W2030A, black, 2.4k, HP Color LaserJet Pro M454dn, HP Color LaserJet Pro M454dw, HP Color LaserJet Pro MFP M479dw, HP Color LaserJet Pro MFP M479fdn, HP Color LaserJet Pro MFP M479fdw, HP Color LaserJet Pro MFP M479fnw.

47560 Lei
Adauga in cos
Disponibile: 1
Toner Original Samsung Yellow, Y505L, pentru SL-C2620DW| C2670FW|, 3.5K, incl.TV 0.8 RON,
Cartuse Toner

Toner Original Samsung Yellow, Y505L, pentru SL-C2620DW| C2670FW|, 3.5K, incl.TV 0.8 RON, "SU512A"

47053 Lei
Adauga in cos
Disponibile: 23
Toner Original Samsung Cyan, C505L, pentru SL-C2620DW| C2670FW|, 3.5K, incl.TV 0.8 RON,
Cartuse Toner

Toner Original Samsung Cyan, C505L, pentru SL-C2620DW| C2670FW|, 3.5K, incl.TV 0.8 RON, "SU035A"

47053 Lei
Adauga in cos
Disponibile: 20
Toner HP, CF402A, 1.5 k, LASERJET PRO M252N
Cartuse Toner

Toner HP, CF402A, 1.5 k, LASERJET PRO M252N

46912 Lei
Adauga in cos
Disponibile: 6
Toner HP CE322A, yellow, 1.5 k, Color LaserJet CM1415FN MFP,Color LaserJet CM1415FNW MFP, Color LaserJet Pro CP1525N, Color LaserJetPro CP1525NW
Cartuse Toner

Toner HP CE322A, yellow, 1.5 k, Color LaserJet CM1415FN MFP,Color LaserJet CM1415FNW MFP, Color LaserJet Pro CP1525N, Color LaserJetPro CP1525NW

46511 Lei
Adauga in cos
Disponibile: 4
Toner HP CE321A, cyan, 1.5 k, Color LaserJet CM1415FN MFP, ColorLaserJet CM1415FNW MFP, Color LaserJet Pro CP1525N, Color LaserJet ProCP1525NW
Cartuse Toner

Toner HP CE321A, cyan, 1.5 k, Color LaserJet CM1415FN MFP, ColorLaserJet CM1415FNW MFP, Color LaserJet Pro CP1525N, Color LaserJet ProCP1525NW

45934 Lei
Adauga in cos
Disponibile: 22
Toner Original Samsung Black, D1052L, pentru ML-1910|1915|2525|SCX-4600|4623|SF-650, 2.5K, incl.TV 0.8 RON,
Cartuse Toner

Toner Original Samsung Black, D1052L, pentru ML-1910|1915|2525|SCX-4600|4623|SF-650, 2.5K, incl.TV 0.8 RON, "SU758A"

45041 Lei
Adauga in cos
Disponibile: 21
Toner HP CE285A, black, 1.6 k, LaserJet M1132 MFP, LaserJet ProM1212NF, LaserJet Pro M1217NFW, LaserJet Pro P1102, LaserJet Pro P1102W
Cartuse Toner

Toner HP CE285A, black, 1.6 k, LaserJet M1132 MFP, LaserJet ProM1212NF, LaserJet Pro M1217NFW, LaserJet Pro P1102, LaserJet Pro P1102W

45002 Lei
Adauga in cos
Disponibile: 6
Toner HP W2213A Magenta, 1250 pagini NR.207A HP LASERJET PRO M255DW, M282NW, M283FDN, M283FDW.
Cartuse Toner

Toner HP W2213A Magenta, 1250 pagini NR.207A HP LASERJET PRO M255DW, M282NW, M283FDN, M283FDW.

44778 Lei
Adauga in cos
Disponibile: 4
Toner HP CF210A, black, 1.6 k, Color LaserJet Pro 200 M251N,Color LaserJet Pro 200 M251NW, Color Laserjet Pro 200 M276N, ColorLaserjet Pro 200 M276NW, Color Laserjet Pro 200 M351NW
Cartuse Toner

Toner HP CF210A, black, 1.6 k, Color LaserJet Pro 200 M251N,Color LaserJet Pro 200 M251NW, Color Laserjet Pro 200 M276N, ColorLaserjet Pro 200 M276NW, Color Laserjet Pro 200 M351NW

44753 Lei
Adauga in cos
Disponibile: 9
Toner Original HP Black, nr.90A, pentru Color LaserJet CM6030|CM6040|CP6015, 19K, incl.TV 0.8 RON,
Cartuse Toner

Toner Original HP Black, nr.90A, pentru Color LaserJet CM6030|CM6040|CP6015, 19K, incl.TV 0.8 RON, "CB390A"

44615 Lei
Adauga in cos
Disponibile: 20
Toner HP, CF400A, 1.5 k, LASERJET PRO M252N
Cartuse Toner

Toner HP, CF400A, 1.5 k, LASERJET PRO M252N

44544 Lei
Adauga in cos
Disponibile: 1
Toner HP CB543A, magenta, 1.4 k, Color LaserJet CM1312, ColorLaserJet CM1312NFI, Color LaserJet CP1215, Color LaserJet CP1515N, ColorLaserJet CP1518
Cartuse Toner

Toner HP CB543A, magenta, 1.4 k, Color LaserJet CM1312, ColorLaserJet CM1312NFI, Color LaserJet CP1215, Color LaserJet CP1515N, ColorLaserJet CP1518

44277 Lei
Adauga in cos
Disponibile: 1
Toner HP W1350X Black 2*2.4 K pagini HP Laserjet M209DW, Laserjet M209DWE, Laserjet M234DW, Laserjet M234DWE, Laserjet M234SDN, Laserjet M234SDNE, Laserjet M234SDW, Laserjet M234SDWE
Cartuse Toner

Toner HP W1350X Black 2*2.4 K pagini HP Laserjet M209DW, Laserjet M209DWE, Laserjet M234DW, Laserjet M234DWE, Laserjet M234SDN, Laserjet M234SDNE, Laserjet M234SDW, Laserjet M234SDWE

44088 Lei
Adauga in cos
Disponibile: 4
Toner HP W2211A cyan, 1250 pagini NR.207A HP LASERJET PRO M255DW, M282NW, M283FDN, M283FDW.
Cartuse Toner

Toner HP W2211A cyan, 1250 pagini NR.207A HP LASERJET PRO M255DW, M282NW, M283FDN, M283FDW.

43882 Lei
Adauga in cos
Disponibile: 6
Toner HP CE320A, black, 2 k, Color LaserJet CM1415FN MFP, ColorLaserJet CM1415FNW MFP, Color LaserJet Pro CP1525N, Color LaserJet ProCP1525NW
Cartuse Toner

Toner HP CE320A, black, 2 k, Color LaserJet CM1415FN MFP, ColorLaserJet CM1415FNW MFP, Color LaserJet Pro CP1525N, Color LaserJet ProCP1525NW

43285 Lei
Adauga in cos
Disponibile: 1
Unitate cilindru HP CF219A,NR.19A 12K ORIGINAL HP LASERJET PRO M102A
Cartuse Toner

Unitate cilindru HP CF219A,NR.19A 12K ORIGINAL HP LASERJET PRO M102A

42142 Lei
Adauga in cos
Disponibile: 1
Toner HP CF542A, yellow, 13k pagini,Laserjet PRO M254DW, M254NW, M280NW, M281FDN, M281FDW.
Cartuse Toner

Toner HP CF542A, yellow, 13k pagini,Laserjet PRO M254DW, M254NW, M280NW, M281FDN, M281FDW.

41892 Lei
Adauga in cos
Disponibile: 2
Toner HP CF543A, magenta, 13k pagini,Laserjet PRO M254DW, M254NW, M280NW, M281FDN, M281FDW.
Cartuse Toner

Toner HP CF543A, magenta, 13k pagini,Laserjet PRO M254DW, M254NW, M280NW, M281FDN, M281FDW.

41892 Lei
Adauga in cos
Disponibile: 2
Toner HP CF541A, cyan, 13k pagini,Laserjet PRO M254DW, M254NW, M280NW, M281FDN, M281FDW.
Cartuse Toner

Toner HP CF541A, cyan, 13k pagini,Laserjet PRO M254DW, M254NW, M280NW, M281FDN, M281FDW.

41892 Lei
Adauga in cos
Disponibile: 1
Toner HP W2212A Yellow, 1250 pagini NR.207A HP LASERJET PRO M255DW, M282NW, M283FDN, M283FDW.
Cartuse Toner

Toner HP W2212A Yellow, 1250 pagini NR.207A HP LASERJET PRO M255DW, M282NW, M283FDN, M283FDW.

41268 Lei
Adauga in cos
Disponibile: 1
Toner HP, CF230A, black, 1.6 k, LASERJET PRO M203DN
Cartuse Toner

Toner HP, CF230A, black, 1.6 k, LASERJET PRO M203DN

41171 Lei
Adauga in cos
Disponibile: 59
Toner HP CE312A, yellow, 1 k, LaserJet Pro 100 M175A, LaserJetPro 100 M175NW, LaserJet Pro CP1025, LaserJet Pro CP1025NW, Laserjet ProM275
Cartuse Toner

Toner HP CE312A, yellow, 1 k, LaserJet Pro 100 M175A, LaserJetPro 100 M175NW, LaserJet Pro CP1025, LaserJet Pro CP1025NW, Laserjet ProM275

40921 Lei
Adauga in cos
Disponibile: 28
Toner Original Samsung Black, K504S, pentru CLP-415|CLX-4195|C1810|C1860, 2.5K, incl.TV 0.8 RON,
Cartuse Toner

Toner Original Samsung Black, K504S, pentru CLP-415|CLX-4195|C1810|C1860, 2.5K, incl.TV 0.8 RON, "SU158A"

40350 Lei
Adauga in cos
Disponibile: 20
Toner Samsung MLT-D116L/ELS, black, 3 k, M2625/2825, M2675/2875
Cartuse Toner

Toner Samsung MLT-D116L/ELS, black, 3 k, M2625/2825, M2675/2875

40350 Lei
Adauga in cos
Disponibile: 20
Toner HP CF351A, cyan, 1k, pentru HP LaserJet Pro MFP M176N,LaserJet Pro MFP M177fw
Cartuse Toner

Toner HP CF351A, cyan, 1k, pentru HP LaserJet Pro MFP M176N,LaserJet Pro MFP M177fw

39901 Lei
Adauga in cos
Disponibile: 4
Toner HP CE313A, magenta, 1 k, LaserJet Pro 100 M175A, LaserJetPro 100 M175NW, LaserJet Pro CP1025, LaserJet Pro CP1025NW, Laserjet ProM275
Cartuse Toner

Toner HP CE313A, magenta, 1 k, LaserJet Pro 100 M175A, LaserJetPro 100 M175NW, LaserJet Pro CP1025, LaserJet Pro CP1025NW, Laserjet ProM275

39229 Lei
Adauga in cos
Disponibile: 36
Toner CAMELLEON Black, CF289A-CP, compatibil cu HP MFP M528|M507|M528, cu Chip, 5K, incl.TV 0.8 RON,
Cartuse Toner

Toner CAMELLEON Black, CF289A-CP, compatibil cu HP MFP M528|M507|M528, cu Chip, 5K, incl.TV 0.8 RON, "CF289A-CP"

39171 Lei
Adauga in cos
Disponibile: 48
Toner HP CF283A, black, 1.5 K, HP LaserJet Pro M125A, LaserJet Pro M125NW, LaserJet Pro M127FN, LaserJet Pro M127FW.
Cartuse Toner

Toner HP CF283A, black, 1.5 K, HP LaserJet Pro M125A, LaserJet Pro M125NW, LaserJet Pro M127FN, LaserJet Pro M127FW.

39136 Lei
Adauga in cos
Disponibile: 7
Toner Original Samsung Black, D111L, pentru M2020|M2021|M2022|M2060|M2070, 1.8K, incl.TV 0.8 RON,
Cartuse Toner

Toner Original Samsung Black, D111L, pentru M2020|M2021|M2022|M2060|M2070, 1.8K, incl.TV 0.8 RON, "SU799A"

39010 Lei
Adauga in cos
Disponibile: 20
Toner Compatibil Cameleon CE743A Magenta, pentru HP LJ CP5220, ,
Cartuse Toner

Toner Compatibil Cameleon CE743A Magenta, pentru HP LJ CP5220, , "CE743A-CP"

38226 Lei
Adauga in cos
Disponibile: 2
Toner Original HP Black, nr.139A, pentru LaserJet Pro 3002dn|LaserJet Pro 3002dw|LaserJet Pro 3002dwe|MFP 3102fdn|MFP 3102fdne, 1.5k, incl.TV 1.2incl.TV
Cartuse Toner

Toner Original HP Black, nr.139A, pentru LaserJet Pro 3002dn|LaserJet Pro 3002dw|LaserJet Pro 3002dwe|MFP 3102fdn|MFP 3102fdne, 1.5k, incl.TV 1.2incl.TV "W1390A"

38198 Lei
Adauga in cos
Disponibile: 3
Toner Original Samsung Black, D1042S, pentru ML-1660|1665|1670|1675|1860|1865|SCX-3200|3205, 1.25K, incl.TV 0.8 RON,
Cartuse Toner

Toner Original Samsung Black, D1042S, pentru ML-1660|1665|1670|1675|1860|1865|SCX-3200|3205, 1.25K, incl.TV 0.8 RON, "SU737A"

37669 Lei
Adauga in cos
Disponibile: 20
Toner Original Samsung Black, D1082S, pentru ML-1640, 1.5K, incl.TV 0.8 RON,
Cartuse Toner

Toner Original Samsung Black, D1082S, pentru ML-1640, 1.5K, incl.TV 0.8 RON, "SU781A"

36998 Lei
Adauga in cos
Disponibile: 20
Toner Original Samsung Black, D101S, pentru ML-2160|2162|2165|2168|SCX-3400|3405|SF-760, 1.5K, incl.TV 0.8 RON,
Cartuse Toner

Toner Original Samsung Black, D101S, pentru ML-2160|2162|2165|2168|SCX-3400|3405|SF-760, 1.5K, incl.TV 0.8 RON, "SU696A"

36998 Lei
Adauga in cos
Disponibile: 3
Toner CAMELLEON Black, W1490X-CP, compatibil cu HP M4002|M4102, 9.5K, CU CHIP, , (timbru verde 1.2 lei)
Cartuse Toner

Toner CAMELLEON Black, W1490X-CP, compatibil cu HP M4002|M4102, 9.5K, CU CHIP, , (timbru verde 1.2 lei)"W1490X-CP"

36560 Lei
Adauga in cos
Disponibile: 50

Acest site utilizeaza cookie-uri

Pentru scopuri precum afișarea de conținut personalizat, folosim module cookie sau tehnologii similare. Apăsând Accept, ești de acord să permiți colectarea de informații prin cookie-uri sau tehnologii similare. Află in sectiunea Politica de Cookies mai multe despre cookie-uri, inclusiv despre posibilitatea retragerii acordului.

  • Cookie-uri functionale
  • Cookie-uri de analiza
  • Cookie-uri pentur publicitate

Preferintele Tale

Cookie-uri? Probabil ai mai auzit de ele. Sunt mici fisiere text care permit salvarea setarilor si preferintelor tale atunci cand intri pe un site.

Le folosim pentru imbuntatirea experientei online si personalizarea continutului pe care ti-l oferim zi de zi. O parte dintre ele sunt obligatorii, cum sunt cele necesare, care ajuta la buna functionare a site-ului. In sectiunea dedicata din acest mesaj, poti selecta cookie-urile pe care le accepti.

Nu uita ca pe Around un cookie te ajuta:

  • sa primesti recomandarile si ofertele potrivite
  • sa afli cand scade pretul la produsele tale Favorite
  • sa ai o buna experienta de navigare si cumparare online.

Dezactivarea anumitor cookie-uri va influența experiența dvs. pe site-ul nostru și serviciile noastre.

Cookie-uri functionale (necesare)

Sunt toate esentiale pentru functionarea site-ului si trebuie sa ramana active in sistemul nostru.

Cookie-uri de analiza

Sunt cookie-uri anonime prin care analizam date despre pagini vizualizate, traseul si actiunile utilizatorilor in site.

Datorita acestor cookie-uri putem evalua rezultatele de trafic online si oferi o experienta mai buna celor care acceseaza Around.ro. De asemenea, putem afla ce rata de deschidere au emailurile trimise catre abonati si ce recomandari de produse i-ar ajuta. Cu ajutorul acestor tehnologii:

Cookie-uri pentru publicitate

Aceste cookie-uri sunt utile in scopul afisarii bannerelor cu cele mai bune promotii, dar mai ales in adaptarea si personalizarea continutului.